42k+ impressions on Telegram community posts in 2 months

Overview

A web3-powered platform that operates as a mini-app within Telegram, offering users a seamless experience to engage with cryptocurrency activities.

The Challenge

To increase user engagement and awareness of the Web3 platform within Telegram, amidst the competitive P2E mini-apps on Telegram

Our Approach

  • Distributing announcements and updates through trusted media channels to enhance brand credibility and reach.
  • Partnering with local YouTubers to create engaging content that drives awareness and user interest.
  • Leveraging ICN’s network of community partners to connect with the right audience.
  • Promoting compelling social media posts to amplify campaign reach and engagement.

The Result

  • 800+ new sign ups
  • 42k+ impressions on Telegram community posts
  • 28k+ views generated across 3 YouTube KOLs video
  • 18k+ views accumulated garnered from PR publications and social media posts

Conclusion

By leveraging media partnerships, influencer collaborations, and targeted social media promotion, Blum successfully increased brand visibility on Telegram and user engagement.